Environment and methods of analysis external environment in the process of strategic management
Environment analysis is one of the key things for adequate strategic decision making. Managers start the process of defining a strategy by analyzing the external and internal environment. The external environment is a very specific segment of a company’s environment. A company does not have any infl...
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Format: | Article |
Language: | English |
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University of Kragujevac, Faculty of Hotel Management and Tourism in Vrnjačka Banja
2014-06-01
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Series: | Mенаџмент у хотелијерству и туризму |
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Online Access: | http://www.hit-vb.kg.ac.rs/htmanagement/index.php/HITM/article/view/100/80 |