Using Bayesian Network to Predict Online Review Helpfulness

The enormous volume and largely varying quality of available reviews provide a great obstacle to seek out the most helpful reviews. While Naive Bayesian Network (NBN) is one of the matured artificial intelligence approaches for business decision support, the usage of NBN to predict the helpfulness o...

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Bibliographic Details
Main Authors: Sangjae Lee, Kun Chang Lee, Joon Yeon Choeh
Format: Article
Language:English
Published: MDPI AG 2020-08-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/12/17/6997