Tinjauan Komplementer Pengaruh Teori Market-Based View (MBV) dan Resource-Based View (RBV) terhadap Strategi dan Kinerja Perusahaan
The influence of the strategy to company performance is the most widely researched topic until now. Various literatures state that the influence of company performance to strategy does not stand alone, but is affected by a variety of external and internal contingency factors. The discussion in this...
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Format: | Article |
Language: | English |
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Bina Nusantara University
2013-05-01
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Series: | Binus Business Review |
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Online Access: | https://journal.binus.ac.id/index.php/BBR/article/view/1119 |