“Blockbuster movie, blockbuster location”: cineturismo e costruzione dell’immagine dell’Italia per il pubblico indiano
Combining the reputation of the Italian cultural heritage with the popularity of the Indian Film Industry, Italy and India have been collaborating to strengthen their economic relationships using the media as a spur for cultural exchange and a key-tool to enlarge the tourist market target. Many Ital...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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LED - Edizioni Universitarie di Lettere Economia Diritto
2015-08-01
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| Series: | Lingue Culture Mediazioni |
| Subjects: | |
| Online Access: | http://www.ledonline.it/index.php/LCM-Journal/article/view/786 |