Corporate Media Entrepreneurship in Public Service Broadcasts: An exploratory Study of IRIB use of External Innovations
In the age of Web 3.0 and abundance of user generated content, large media organizations are faced with the challenge of creativity. Their internal sources of creativity are limited and they face with many innovative ideas that are presented in social media freely and wide...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidad EAFIT
2019-06-01
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| Series: | AD-minister |
| Subjects: | |
| Online Access: | http://publicaciones.eafit.edu.co/index.php/administer/article/view/5841/4650 |