Le succès sur Internet repose-t-il sur la contagion ? Une analyse des recherches sur la viralité

This article presents a survey of recent studies that combine modeling and statistical analysis to describe the phenomena of viral diffusion on the Web. A first approach consists in studying the temporal dynamics of audiences ; content is viral if there is temporal concentration of attention on it....

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Bibliographic Details
Main Authors: Thomas Beauvisage, Jean-Samuel Beuscart, Thomas Couronné, Kevin Mellet
Format: Article
Language:fra
Published: ENS Éditions 2011-12-01
Series:Tracés
Subjects:
Online Access:http://journals.openedition.org/traces/5194