Le succès sur Internet repose-t-il sur la contagion ? Une analyse des recherches sur la viralité
This article presents a survey of recent studies that combine modeling and statistical analysis to describe the phenomena of viral diffusion on the Web. A first approach consists in studying the temporal dynamics of audiences ; content is viral if there is temporal concentration of attention on it....
Main Authors: | , , , |
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Format: | Article |
Language: | fra |
Published: |
ENS Éditions
2011-12-01
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Series: | Tracés |
Subjects: | |
Online Access: | http://journals.openedition.org/traces/5194 |