GROWTH STRATEGIES OF MULTINATIONAL COMPANIES STUDY CASE: PRECIOUS METALS JEWELRY RETAIL INDUSTRY

The turbulent start of the new century has brought new challenges for firms, industries and countries. This paper investigates business and growth strategies of multinational companies within the precious metals jewelry retail industry. The main objective is to identify whether a company’s performan...

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Bibliographic Details
Main Author: Raluca Daniela RIZEA
Format: Article
Language:English
Published: Romanian Foundation for Business Intelligence 2015-04-01
Series:SEA: Practical Application of Science
Subjects:
Online Access: http://seaopenresearch.eu/Journals/articles/SPAS_7_72.pdf