Pengembangan Produk Baru untuk Mendukung Strategi Bisnis Perusahaan Mineral Industrial (Studi Kasus: PT. XYZ)
As the pioneer in the industrial mineral industry in Indonesia, PT. XYZ had experienced rapid growth and enjoy the market leader position; however, the trend shows that the sales volume recently decreases as an impact of tight competition and regulation control from the government. It is decided to...
| Main Authors: | , , |
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| Format: | Article |
| Language: | Indonesian |
| Published: |
Bogor Agricultural University
2019-09-01
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| Series: | Jurnal Aplikasi Bisnis dan Manajemen |
| Online Access: | http://journal.ipb.ac.id/index.php/jabm/article/view/27403 |