CORPORATE SOCIAL RESPONSIBILITY – BETWEEN ALTRUISM AND SELFISHNESS OF COMPANIES
<span> </span>The main target of this paper is to show the modern idea of Corporate Social Responsibility (CSR) as an effective strategy oriented to improve company’s economic performance, linked with social, charitable and environmental activity. The major points of the article are: an...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Uniwersytet Mikołaja Kopernika
2010-12-01
|
| Series: | Ekonomia i Prawo. |
| Online Access: | http://apcz.umk.pl/czasopisma//index.php/EiP/article/view/539 |