An investigation on different factors influencing on target market selection in petrochemical industry

This paper presents an empirical investigation to determine important factors influencing on selection of petrochemical market. The survey has accomplished among 97 randomly selected experts in petrochemical industry in Iran. The survey designs a questionnaire and distributes it among some experts a...

Full description

Bibliographic Details
Main Authors: Saeedeh Koohi, Ali Alikhani
Format: Article
Language:English
Published: Growing Science 2014-06-01
Series:Management Science Letters
Subjects:
Online Access:http://www.growingscience.com/msl/Vol4/msl_2014_116.pdf