Unified theory of acceptance and use of technology: The adoption of mobile messaging application
According to Turkish Statistical Institute, 96.8% of households have mobile phones and smart phones. While mobile penetration was 1% in 1995, it reached 73% in 2014. Opening account of social media, messaging and chatting is the first activity in mobile phone users in Turkey. Consequently, understan...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
University Dzon Nezbit
2017-01-01
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| Series: | Megatrend Revija |
| Subjects: | |
| Online Access: | http://scindeks-clanci.ceon.rs/data/pdf/1820-3159/2017/1820-31591701169M.pdf |