Exploring the Trust Influencing Mechanism of Robo-Advisor Service: A Mixed Method Approach
As a typical application of fintech, the robo-advisor has increasingly gained attention over the last decade. However, most research regarding the robo-advisor has focused on its development issues such as performance improvement and regulation, while limited research has paid attention to trust. Th...
Main Authors: | Xusen Cheng, Fei Guo, Jin Chen, Kejiang Li, Yihui Zhang, Peng Gao |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2019-09-01
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Series: | Sustainability |
Subjects: | |
Online Access: | https://www.mdpi.com/2071-1050/11/18/4917 |
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