Managerial response to stockouts: the effect of remedies on consumer behavior

Abstract Stockouts remain a significant problem for retail firms. Estimates of stockout rates in the past fifty years consistently averaged approximately 8 percent. The consequences of stockouts transcend the retail store to include its supporting supply chain. In addition to the effect on the behav...

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Bibliographic Details
Main Authors: Ester Quirino Dias Sampaio, Mauro Sampaio
Format: Article
Language:English
Published: Associação Brasileira de Engenharia de Produção (ABEPRO) 2016-03-01
Series:Production
Subjects:
Online Access:http://www.scielo.br/scielo.php?script=sci_arttext&pid=S0103-65132016000100066&lng=en&tlng=en