VALUE CO-DESTRUCTION: ANALISA FAKTOR PADA START-UP BUSINESS MAHASISWA [VALUE CO-DESTRUCTION: AN ANALYSIS OF FACTORS FOR BUSINESS START-UP STUDENTS]

VALUE CO-DESTRUCTION: ANALISA FAKTOR PADA START-UP BUSINESS MAHASISWA [VALUE CO-DESTRUCTION: AN ANALYSIS OF FACTORS FOR BUSINESS START-UP STUDENTS]

This study aims to examine the factors which cause value co-destruction and how to overcome value co-destruction in a Start-up Business. This study uses a quantitative approach with a total sample of 170 business start-up projects of Ciputra University students. The data collection method used is qu...

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Bibliographic Details
Main Authors: Deandra Vidyanata, Teofilus Teofilus, Timotius F. C. W. Sutrisno, Ruth Violina Gelombang
Format: Article
Language:English
Published: Universitas Pelita Harapan 2020-05-01
Series:DeReMa (Development Research of Management): Jurnal Manajemen
Subjects:
innovation
interaction
product information
service
value co-destruction
start-up businesses
Online Access:https://ojs.uph.edu/index.php/DJM/article/view/2044

Internet

https://ojs.uph.edu/index.php/DJM/article/view/2044

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