Investigating E-Servicescape Influence to Customer Response In Digital Islamic Banking

The mobile banking application is developed using the e-servicescape concept to create positive response in customers as application users. The objective of study is investigating the relationship between e-servicescape, trust, virtual word of mouth customer in Islamic banking. This study is quantit...

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Bibliographic Details
Main Authors: Prima Andriani, Noni Setyorini, Ahmad Hafiyyan Shibghatalloh
Format: Article
Language:English
Published: Universitas Muhammadiyah Yogyakarta 2021-01-01
Series:International Journal of Islamic Economics and Finance
Subjects:
Online Access:https://journal.umy.ac.id/index.php/ijief/article/view/10299