The Benchmarking and Necessity of its Application in the System of Quality Management at the Enterprises of Pharmaceutical Industry

The article is aimed at researching benchmarking and the need for its application in the management of pharmaceutical enterprises. As a result of generalizing the existing approaches the content of concept of «benchmarking» is defined. It is suggested to consider benchmarking as marketing tool, used...

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Bibliographic Details
Main Author: Zoidze Diana R.
Format: Article
Language:English
Published: Research Centre of Industrial Problems of Development of NAS of Ukraine 2018-05-01
Series:Bìznes Inform
Subjects:
Online Access:http://www.business-inform.net/export_pdf/business-inform-2018-5_0-pages-500_505.pdf