Adaptation to the International Business Environment: A Resource Advantage Perspective

This paper discusses the importance of the adaptation of the firm to the International Business Environment. Using concepts from the literature on resource advantage, we posit that the firms' adaptation capability to different International Business Environments is a valuable, difficult to imit...

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Bibliographic Details
Main Authors: Manuel Portugal Ferreira, Dan Li, Fernando Antonio Ribeiro Serra, Sungu Armagan
Format: Article
Language:Portuguese
Published: Universidade Federal de Santa Catarina 2008-01-01
Series:Revista Contemporânea de Contabilidade
Online Access:http://www.redalyc.org/articulo.oa?id=76212303001