The Effect of Absorptive Capability on Relationship between Total Quality Management and New Product Innovativeness of ISO 9001 International Quality Standard in the Industries Sector, Thailand

<p class="Abstract">Many scholars have suggested that total quality management (TQM) is an important key that pushes innovation. Literature examines the effect of absorptive capability as a mediator of the relationship between TQM and new product innovativeness. However, there are a...

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Bibliographic Details
Main Author: Nirusa Sirivariskul
Format: Article
Language:English
Published: EconJournals 2019-01-01
Series:International Review of Management and Marketing
Online Access:https://www.econjournals.com/index.php/irmm/article/view/7276