Consumer ethnocentrism in transitional economies: Evidence from Serbia

This paper explores consumer ethnocentrism of young people among student population in the Republic of Serbia. The aim of the research is to examine whether there has been a growth in the level of consumer ethnocentrism among young people in Serbia given the increasingly adverse demographic and econ...

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Bibliographic Details
Main Authors: Kragulj Dragana, Parežanin Miloš, Miladinović Slobodan
Format: Article
Language:English
Published: Serbian Sociological Association, Belgrade 2017-01-01
Series:Sociološki Pregled
Subjects:
Online Access:http://scindeks-clanci.ceon.rs/data/pdf/0085-6320/2017/0085-63201701059K.pdf