The Meanings of “Made in Romania” among the Romanian Consumers
In this paper I studied the meanings of made in Romania concept among the Romanian consumers. The methodology required that respondents were interviewed about their attitudes. The results show that made in Romania has a negative connotation, and that made in Germany and made in USA are better apprec...
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| Format: | Article |
| Language: | English |
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General Association of Economists from Romania
2011-07-01
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| Series: | Theoretical and Applied Economics |
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| Online Access: |
http://store.ectap.ro/articole/610.pdf
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