Diferencias de la adopción del comercio electrónico entre países
The aim of this paper is to examine the moderating effects in the adoption of e-commerce as the diffusion state in a country, emphasising the characteristics presented by each country according to the development of this commercial channel. Secondary exploratory data analysis showed primary relat...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Konrad Lorenz Fundación Universitaria
2016-11-01
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Series: | Suma de Negocios |
Subjects: | |
Online Access: | http://www.elsevier.es/es-revista-suma-negocios-208-articulo-diferencias-adopcion-del-comercio-electronico-S2215910X16300015 |