Netnography based on Incomplete Information: A New Approach in Analysis of Internet Users' Comments
Netnograghy as a new approach in social networks and Internet communications analyzes customers' suggestions and opinions in the form of comments. Making use utilization of quantitative techniques in order to analyze, detect the meaning and recognize the signals of mainly incomplete opinions of...
| Main Authors: | , , |
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| Format: | Article |
| Language: | fas |
| Published: |
University of Tehran
2017-06-01
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| Series: | Journal of Information Technology Management |
| Subjects: | |
| Online Access: | https://jitm.ut.ac.ir/article_61064_9006c860feb9e1da4bc5d745d5a06854.pdf |