How are CSU Advertising students being prepared to be industry-ready graduates?

The need for University graduates to be industry-ready on completion of a tertiary degree is a topic which is being examined in increasing depth (Frawley & Litchfield, 2009). There is concern that Australia is facing a shortage of professional, qualified talent in the advertising industry (Ma, 2...

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Bibliographic Details
Main Authors: Anne Llewellynn, Deborah Clarke
Format: Article
Language:English
Published: Deakin University 2014-01-01
Series:Journal of Teaching and Learning for Graduate Employability
Subjects:
Online Access:https://ojs.deakin.edu.au/index.php/jtlge/article/view/562