Designing A Model to Investigate the Relationship among Organizational Capabilities, Competitive Advantage and New Product Performance: The Case of Food Corporations in Mashhad
All thriving organizations constantly strive to raise their performance standards. What may enhance any company’s competitive advantage is a set of capabilities including marketing, innovation and research and development capabilities. The present inquiry was an attempt to design a model to scrutini...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | fas |
| Published: |
Islamic Azad University, Tabriz Branch
2021-03-01
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| Series: | مدیریت بهره وری |
| Subjects: | |
| Online Access: | http://jpm.iaut.ac.ir/article_680752_032f96c2bf88c835e93f73e70e37a478.pdf |