THE PSYCHOLOGY OF ADVERTISING AND ITS IMPACT ON THE BEHAVIOR OF THE CHILD AS A TARGET GROUP

The research boils down to a study of the child's psychology and the theoretical trends explaining his behavior, such as the functional constructivist theory, the perspective of social conditioning and the symbolic interactive theory. the owners of the social adaptation theory consider that the...

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Bibliographic Details
Main Authors: Rana Mohamed fawzy kamel, Tamer Abdellatif, Mai Ali Nada
Format: Article
Language:Arabic
Published: Arab Association for Islamic Civilization and Art 2021-07-01
Series:Journal of Architecture, Art & Humanistic Science
Subjects:
Online Access:https://mjaf.journals.ekb.eg/article_136947.html