Regression Clustering for Estimating Product-Level Price Elasticity with Limited Data
Purpose – Pricing is a strategic competitive leverage and firms increasingly utilize data-driven pricing methods. Estimates of product-level price elasticities are needed to determine the best prices for each product, hence reliable estimation is of first-order importance. However, due to the inc...
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| Format: | Article |
| Language: | English |
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Isarder
2020-12-01
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| Series: | İşletme Araştırmaları Dergisi |
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| Online Access: | https://isarder.org/2020/vol.12_issue.4_article3.pdf |