The competitive advantage in business, capabilities and strategy. What general performance factors are found in the Spanish wine industry?

The wine sector in Europe has undergone a major change of trend in recent years, especially in Spain. On the one hand, the surface area has been reduced, but the production has been maintained by restructurings and improvements made in exploitation techniques. On the other hand, consumption has dimi...

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Bibliographic Details
Main Authors: Juan Ramón Ferrer Lorenzo, María Teresa Maza Rubio, Silvia Abella Garcés
Format: Article
Language:English
Published: Firenze University Press 2018-12-01
Series:Wine Economics and Policy
Online Access:http://www.sciencedirect.com/science/article/pii/S2212977418300206