Product placement in new media
The development of technology contributed to the development of new media. People are increasingly choosing to communicate, to inform themselves, or work on the Internet, and they are exposed to a large number of messages on a daily basis. Today, companies should communicate with consumers using mor...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Institute of Serbian Culture Priština, Leposavić
2019-01-01
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| Series: | Baština |
| Subjects: | |
| Online Access: | https://scindeks-clanci.ceon.rs/data/pdf/0353-9008/2019/0353-90081948171B.pdf |