Innovation Top Profitability Growth Contribution
In the context of new macro trends dynamics it is of utmost importance to be able to show sufficient flexibility in order to address consumer needs. Innovation ,as one of the key pillars of profitable growth, means allocating sufficient resources to R&D in order to match consumer expectation...
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| Format: | Article |
| Language: | English |
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Ovidius University Press
2018-01-01
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| Series: | Ovidius University Annals: Economic Sciences Series |
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| Online Access: | http://stec.univ-ovidius.ro/html/anale/RO/wp-content/uploads/2019/02/21.pdf |