From Having Fun to Applause: The Study of Relationships among Festival Benefits, Festival Identity and Festival Support by Viewpoints of the Hosts and Guests

The sustainable development of the festival depends on the support and participation of residents and tourists. There are a number of practical and theoretical gaps regarding the hosts and guests in festival literature. This study attempts to fill the host–guest gap based on the theory of reasoned a...

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Bibliographic Details
Main Authors: Kai-Chih Chang, Tsuifang Hsieh
Format: Article
Language:English
Published: MDPI AG 2017-12-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/9/12/2240