Visitor satisfaction at a local festival: An analysis of the Strawberry festival in George, South Africa
The aim of this research was to assess visitor satisfaction at a local festival since it is crucial for festival management to monitor and evaluate visitor satisfaction in order to understand and identify the needs and perceptions of attendees, which in turn allows organisers to design and tailor th...
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Format: | Article |
Language: | English |
Published: |
AfricaJournals
2019-05-01
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Series: | African Journal of Hospitality, Tourism and Leisure |
Subjects: | |
Online Access: | https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_3_vol_8_3__2019.pdf |