BALANCED SCORECARD IN STRATEGIC MANAGEMENT PROCESS
Balanced scorecard is a concept that enables comprehensive strategic management in an enterprise. The analysis of literature allows to state that balanced scorecard evolves continuously, because of which it enjoys a great interest from as well theoreticians as practitioners of this issue. This moder...
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Format: | Article |
Language: | English |
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Publishing House of Rzeszow University of Technology
2019-03-01
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Series: | Modern Management Review |
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Online Access: | http://doi.prz.edu.pl/pl/pdf/zim/379 |