The Formation of Marketing Strategy of the Higher Educational Institutions to Increase their Efficiency
The article deals with the problems connected with the marketing strategy formation under the higher educational institutions functioning. There are considered the main preconditions to implement the full-scale marketing investigation into the educational institutions in the system of the higher pro...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
EconJournals
2016-04-01
|
| Series: | International Journal of Economics and Financial Issues |
| Subjects: | |
| Online Access: | https://dergipark.org.tr/tr/pub/ijefi/issue/31980/352601?publisher=http-www-cag-edu-tr-ilhan-ozturk |