Optimally Connected Deep Belief Net for Click Through Rate Prediction in Online Advertising

Many researches of machine learning aim to improve the click prediction of online advertisement (ads). One important method is to investigate the pairwise relevance among instances on impression data and the global interaction among the key features of instances. However, the feature extraction abil...

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Bibliographic Details
Main Authors: Rongbin Xu, Menglong Wang, Ying Xie
Format: Article
Language:English
Published: IEEE 2018-01-01
Series:IEEE Access
Subjects:
Online Access:https://ieeexplore.ieee.org/document/8430515/