The impact of internal marketing on performance with the mediating role of sustainable marketing and market orientation
This study investigates the impact of internal marketing on performance with the mediating role of sustainable marketing and market orientation. For this article, a sample of 310 from ….. employees in Mellat banks in the city of Mashhad was subject to distribute the researcher made questionnaire...
| Main Authors: | , |
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| Format: | Article |
| Language: | fas |
| Published: |
University of Tehran
2016-11-01
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| Series: | مدیریت بازرگانی |
| Subjects: | |
| Online Access: | https://jibm.ut.ac.ir/article_60632_8439858357ad772cb84f444f31961ad5.pdf |