A Source of a Different Color: Exploring the Influence of Three Kinds of Science Communication on Audience Attitudes Toward Research

A Source of a Different Color: Exploring the Influence of Three Kinds of Science Communication on Audience Attitudes Toward Research

Though the contemporary media environment is filled with many different sources disseminating communications about science—including journalists, politicians and opinion leaders, and researchers—few studies have examined how messages about science communicated by different sources directly influence...

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Bibliographic Details
Main Authors: Stephanie Tom Tong, Fred Vultee, Sean Kolhoff, Allison B. Elam, Mostafa Aniss
Format: Article
Language:English
Published: Frontiers Media S.A. 2019-08-01
Series:Frontiers in Communication
Subjects:
science communication
experiment
quantitative methods
content analysis
audience opinion
Online Access:https://www.frontiersin.org/article/10.3389/fcomm.2019.00043/full

Internet

https://www.frontiersin.org/article/10.3389/fcomm.2019.00043/full

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