The Effect of Green Purchase Intention Factors on The Environmental Friendly Detergent Product (Lerak)
Preference of influence of green purchase intention factor to environmentally friendly detergent product (lerak). Awareness of the current world community of the importance of environmental sustainability is increasing, this behaviour can be seen from the consumption patterns of people who start wan...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
EDP Sciences
2018-01-01
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| Series: | E3S Web of Conferences |
| Subjects: | |
| Online Access: | https://doi.org/10.1051/e3sconf/20187306007 |