MARKETING IN TIMES OF CLIMATE CHANGE AND CORONAVIRUS PANDEMIC: TACKLING SUPPLY CHAIN FRAGILITY THROUGH EU ECONOMIC AND REGULATORY POLICIES BASED ON 5G NETWORK IMPLEMENTATION AND BLOCKCHAIN TECHNOLOGIES

MARKETING IN TIMES OF CLIMATE CHANGE AND CORONAVIRUS PANDEMIC: TACKLING SUPPLY CHAIN FRAGILITY THROUGH EU ECONOMIC AND REGULATORY POLICIES BASED ON 5G NETWORK IMPLEMENTATION AND BLOCKCHAIN TECHNOLOGIES

The ongoing coronavirus pandemic - in juxtaposition with recurring evidence of the negative effects of global climate change - has stress tested the overwhelming majority of worldwide supply networks. The dire sanitary crisis has shown that free market mechanisms alone are...

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Bibliographic Details
Main Author: DAJ Alexis
Format: Article
Language:English
Published: Transilvania University Press 2021-06-01
Series:Bulletin of the Transilvania University of Brasov. Series V : Economic Sciences
Subjects:
supply chain fragility
digital marketing transformation
distributed ledger technologies - dlt
blockchain
5g network regulation
Online Access:http://webbut.unitbv.ro/bulletin/Series%20V/2021/BULETIN%20I/02_DAJ.pdf

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http://webbut.unitbv.ro/bulletin/Series%20V/2021/BULETIN%20I/02_DAJ.pdf

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