Athlete and advertising: reflections of advertising contracts sports exposed in literary works by Harlan Coben

Harlan Coben, an american crime writer, uses sports elements as constituents of its narrative structure. We sought to identify the relations between the sports field and the exposed advertising in the works "Deal Breaker" (2011) and "Drop Shot" (2012), first plot of the series &q...

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Bibliographic Details
Main Authors: Laís Cristyne Alexandre dos Santos, André Mendes Capraro
Format: Article
Language:Portuguese
Published: Universidade Federal de Santa Catarina 2017-09-01
Series:Motrivivência
Subjects:
Online Access:https://periodicos.ufsc.br/index.php/motrivivencia/article/view/46628