PEMANFAATAN BIG DATA UNTUK PERCEPATAN PROSES UNDERWRITING SEBAGAI STRATEGI KOMUNIKASI MARKETING TERPADU PERUSAHAAN ASURANSI JIWA

In the fast-paced era like now, the demand for effective and efficient business processes is increasing, not least in the insurance industry. One of the things that can increase the acceleration of business processes is the utilization of big data in the industry. Big data is important, those who...

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Bibliographic Details
Main Authors: Annisa Khairani, Irwansyah
Format: Article
Language:Indonesian
Published: Universitas Merdeka Malang 2018-10-01
Series:Jurnal Nomosleca
Subjects:
Online Access:http://jurnal.unmer.ac.id/index.php/n/article/view/2546/1566