Have You Switched to a Low-Carbon Diet? The Ultimate Value of Low-Carbon Consumerism

Since the 1990s many governments around the world have been encouraging their people to participate in green or low carbon living. With the background of rising consumer awareness in environmental protection, green consumption, and green marketing are receiving growing attention from consumers and e...

Full description

Bibliographic Details
Main Authors: Yu-Ling Lin, Hong-Wen Lin
Format: Article
Language:English
Published: MDPI AG 2014-04-01
Series:Administrative Sciences
Subjects:
Online Access:http://www.mdpi.com/2076-3387/4/2/105