Strategy for digital organization: Testing a measurement tool for digital transformation

Proactive leadership and investment are the key factors that determine a company's potential to become a digital organization. Based on the analysis of relevant literature, we will introduce a four-stage model. The companies are progressing through stalling, initiating, engaging and self-reinfo...

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Bibliographic Details
Main Authors: Kontić Ljiljana, Vidicki Đorđe
Format: Article
Language:English
Published: University of Novi Sad - Faculty of Economics, Subotica 2018-01-01
Series:Strategic Management
Subjects:
Online Access:https://scindeks-clanci.ceon.rs/data/pdf/1821-3448/2018/1821-34481801029K.pdf