THE MARKETING COMMUNICATION FOR THE MERCHANDISING
The goods of the speech form some of the main theories proposed by the Russian philosopher Mikhail Bakhtin for the linguistic studies and phenomena that involve the language. His/her conceituao and characterization allow to analyze the speeches for his/ her similarity in the several spheres of the s...
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| Format: | Article |
| Language: | Portuguese |
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Universidade Estadual do Oeste do Paraná
2009-04-01
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| Series: | Travessias |
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| Online Access: | http://e-revista.unioeste.br/index.php/travessias/article/view/3208 |