Disease awareness campaigns in printed and online media in Latvia: cross-sectional study on consistency with WHO ethical criteria for medicinal drug promotion and European standards

Disease awareness campaigns in printed and online media in Latvia: cross-sectional study on consistency with WHO ethical criteria for medicinal drug promotion and European standards

Abstract Background European legislation prohibits direct-to-consumer advertising of prescription medicines, but allows drug manufacturers to provide information to the public on health and diseases. Our aim was to measure the frequency of disease awareness campaigns in Latvian media and assess thei...

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Bibliographic Details
Main Authors: Teresa Leonardo Alves, Elita Poplavska, Signe Mezinska, Ieva Salmane-Kulikovska, Liga Andersone, Aukje K. Mantel-Teeuwisse, Barbara Mintzes
Format: Article
Language:English
Published: BMC 2018-11-01
Series:BMC Public Health
Subjects:
Communications media
Health campaigns
Pharmaceutical industry
Pharmaceutical policy
Consumer health information
Online Access:http://link.springer.com/article/10.1186/s12889-018-6202-2

Internet

http://link.springer.com/article/10.1186/s12889-018-6202-2

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