A Simulation Model on Determining the Patrons of a Business in the Era of Green Movement

In an era known as the green movement where businesses are attracted to produce environment-friendly goods, it is inevitable that additional costs are needed which are referred to as the “green premium” in this study. This simulation model aims to predict the number of customers who would continuall...

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Bibliographic Details
Main Authors: Kristine June D. Uy, Marjurie Lourince E. Zanoria, Clifford Rey G. Borlasa
Format: Article
Language:English
Published: Center for Policy, Research and Development Studies 2015-06-01
Series:Recoletos Multidisciplinary Research Journal
Subjects:
Online Access:https://rmrj.usjr.edu.ph/rmrj/index.php/RMRJ/article/view/12