Research on Brand Marketing Based on Ukrainian Tourist Destination

Tourist destination is a place to attract tourists to make a short stay and visit here. The competition of tourism is increasing day by day, and the competition between tourist destinations has turned to brand competition. Tourism destination brand marketing refers to the brand marketing activities...

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Bibliographic Details
Main Authors: Lianfeng Zhang, Danko Yu., Zhuanqing Chen
Format: Article
Language:English
Published: BilaTserkva National Agrarian University 2020-12-01
Series:Економіка та управління АПК
Subjects:
Online Access:http://econommeneg.btsau.edu.ua/sites/default/files/visnyky/economika/lianfeng_zhang_danko_y._zhuanqing_chen.pdf