The marketing of retirement communities and retiree lifestyles
Retirement communities offer the promise of a fulfilling life in old age. Purposefully planned and constructed with the intention of encouraging consumption through the promotion of successful ageing and a space in which to enjoy it, the success of retirement communities rests partially on the image...
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| Format: | Article |
| Language: | deu |
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Copernicus Publications
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| Series: | Geographica Helvetica |
| Online Access: | http://www.geogr-helv.net/59/261/2004/gh-59-261-2004.pdf |