The Role of Creativity in Development of Innovation in Tourism
Creativity, innovation and entrepreneurship are slogans that have become an integral part of modern tourism economy. Creativity and innovation of tourism economy as well as the meaning of creativity in tourism business are intensely discussed. Today, creativity is being frequently analyzed as a basi...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Nowy Sacz Business School National-Louis University
2013-01-01
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Series: | Journal of Entrepreneurship, Management and Innovation |
Subjects: | |
Online Access: |
http://jemi.edu.pl/uploadedFiles/file/all-issues/vol9/issue1/JEMI_Vol_9_Issue_1_2013_Article_1.pdf
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