Retrospective analysis of the formation and development of advertising as a socio-cultural phenomenon in Spain
The article examines the main stages of formation and development of advertising in Spain. The relevance of the research is determined by the lack of study of Spanish advertising as a socio-cultural phenomenon, as well as the need for a comprehensive cultural analysis of its features. The obtained d...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | Russian |
| Published: |
Moscow State Institute of International Relations (MGIMO)
2018-03-01
|
| Series: | Ибероамериканские тетради |
| Subjects: | |
| Online Access: | https://www.iberpapers.org/jour/article/view/208 |