Perceived Health Benefits and Soy Consumption Behavior: Two-Stage Decision Model Approach

A two-stage decision model is developed to assess the effect of perceived soy health benefits on consumers' decisions with respect to soy food. The first stage captures whether or not to consume soy food, while the second stage reflects how often to consume. A conceptual/analytical framework is...

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Bibliographic Details
Main Authors: Wanki Moon, Siva K. Balasubramanian, Arbindra Rimal
Format: Article
Language:English
Published: Western Agricultural Economics Association 2005-08-01
Series:Journal of Agricultural and Resource Economics
Subjects:
Online Access:https://ageconsearch.umn.edu/record/31211